Thursday, September 27, 2007

What Is Your Secret To Lens Success?


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I have won Squidoo's The Giant Squid Award:

I'm a Giant Squid!


I have created several top ranking lenses, 4 of which are currently in the Squidoo top 1,000 and one that not only made it to the top 100 it made it all the way to #32! So, what is my secret to building high-ranking lenses that sweep in money?

    Content. Lots of it!

    Love of my topic, overflowing with a rabid obsession for my hobbies and the desire to share my knowledge with others.

    Money Making Modules staggered throughout instead on all in one place.

    Don't focus on making money.

    Give your readers a break.

    Lots of links to topic related web-sites.


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Focus on content.

Your readers want a unique point of view about topics they enjoy. What are you passionate about? What do you have expertise in? THAT is what you should write about. Just write good content. People like that. Write about what you know and your readers well love you for it. The more you write, the more folks will keep coming back to read what you wrote. Don't be afraid to let your lens get really long. Love your topic and talk about it!

Don't focus on making money.

Focus on informing your readers. If you focus on making money, your readers well know it, and they probably won't stay on your lens too long. Squidoo is filled with spammy money-making lenses owned by folks wondering why their lenses aren't making any money. Well, I ask you: What content have they included to attract readers? The answer: none. Readers don't care if you make money or not, they want to know what you have to say about your chosen topic. Love your topic!

Give your readers a break.

I mix my personal text content with both Money Maker Modules (Amazon, CafePress, & eBay being my top 3 faves!) and non-money making modules (Polaroid, BlackBox, and Polls, being the 3 I used most) . Think of it as a TV show: Your written text is the show, and the Money Making Modules are the commercials that pay for the show. The non-Money Maker Modules add color and hook reader interest.

Make sure the Money Makers are on topic though. If you are talking about Harry Potter characters, than put Harry Potter books on your Amazon module and Harry Potter action figures on your eBay module. If you are writing a bead-work how-to lens, than put bead craft books and seed beads on your eBay module.

Share the link love!


Are you writing about self-publishing? Than add a link list to your personal fave printers, like LuLu.com. Even if the links don't make money for you, your readers well enjoy it. Your reader want to find what they are looking for, and if you help them find it, they well come back to your lens again and again, and they well tell their friends about it. And keeping your readers coming back for more is the real secret to making money through Squidoo.

Keeping on sharing the link love and send readers to your other lenses. The more of your lenses they read, the better your chances are of making a sale!

Share the link love a little bit more: feature some on-topic lenses built by other lensmasters. No need to be stingy, there are enough visitors to go around, so why not send your readers to read the lenses you enjoyed reading yourself?





What's your take on this? I'd love to hear what you have to say about this post. Leave a comment and share your views!




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If you liked reading this blog and want to read more stuff written by me, I have lots of websites, where you can read other things I write, here are a few of the ones I like the best:






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Welcome to my writing blog! If you have visited before, than you will notice some changes, namely, that the theme has changed. My long time readers well recognize this theme: Yes, SHIVER is back, and I'm am now working on my pet project once again.

For those asking "What is SHIVER?". SHIVER is my ghost story project that has taken me several years to get written down, but is finally seeing an end in sight. SHIVER is soon to be published by The Twighlight Manor Press and has a planned release date of: October 2009. Watch for it!

NaNoWrimo 2008 is just around the corner and so this blog is rising from the grave to return once again for iit's third year as my official NaNoWriMo blog.

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About This Blog:

I Won in 2006I've signed up for this year's NaNoWriMo 2007 (my third year at NaNo!) and this is my blog for it, where I talk about my thoughts about writing, my ideas for NaNo, and the progress of my contest entry for this year's National Novel Writing Month contest.


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